Zrinity is the leader in enterprise-class email marketing
management solutions and content management solutions for marketing professionals and developers worldwide.
Profitably grow your business with automated marketing campaigns
First generation solutions to email marketing offered a batch and blast approach, where you group customers together and fire that group the same campaign. This has proven to get old fast, as conversion rates continue to fall. By simply sending campaigns that interest your customer conversion rates can rise by over 10%. Seems like a daunting task not possible for first generation email campaign solutions.
By connecting to your data you can glean what sale items your customer will be interested in and only send the items they want. Imagine a 24-year-old single female, no kids, receiving a retailer's email that promoted a kids clothing sale. You're wasting your customer time with this offer and they are sure to remove themselves from future campaigns. Another hurdle to dynamic message is content, Campaign Intelligence helps solve this problem with Content Connectors.
Campaign Intelligence is a customer intelligence application; there is no better way to communicate with your customers via email. More importantly, every tool has been proven and tested by leading marketers. Either the hosted application or install application in your datacenter or a combination of both. Campaign Intelligence was built from the ground up on Java technology and is highly scalable, simple to integrate.
With features such as anti-queuing technology, flow control and automated QA/testing capabilities, Campaign Intelligence's Campaign Management Suite provides total functionality for administering and executing the highest quality campaigns.
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